The Industrial Controls Company knows that no one can promote them better than their happy customers. They enlisted us to create an interview video featuring one of their customers, Hydro-Thermal Corporation. We brought our one-man crew into Hydro-Thermal’s facility, and filmed a quick tour, followed by a sit-down interview with ICC’s head of Marketing. After the shoot, we took the footage back to our studio and cut it into a tight 2 minutes, and added overlay graphics and music. The final video was well received by customers and continues to be promoted by ICC.